Launch Snowboards and Surface Skis
Launch, a game-changing premium performance snowboard brand and Surface Skis hit the road this winter with a mobile showroom and demo area, making stops at resorts, snowboard and ski events along with major retail locations across North America. Looking for investors in this endeavor, Launch and Surface needed a strategy to demonstrate to potential sponsors and investors the benefits of becoming a partner throughout the demo tour. That’s where Morris Weber stepped up and developed a unique presentation experience that told the story of maximum exposure and the benefits of connecting with sports enthusiast nationwide.
We enabled Launch and Surface to illustrate to potential investors and partners the opportunities available to them while engaging with a highly targeted market. Brand building ranged from custom product displays, video opportunities, category exclusivity, co-branded social posts, brand ID on vehicle/trailer, inclusion in event public relations and social media, on-site lead generation/email collection and much, much more.
Plus, tour dates were scheduled to take advantage of the excitement building for the 2018 Winter Olympics!